Video files are big. They take up loads of space on your computer or mobile device — up to 10.5 GB of space per minute of uncompressed 1080 HD footage!
Large video files also require lots of bandwidth to send, download, or stream. If you’ve ever endured a buffering video, you know how painful a large video can be to watch on a slow internet connection.
So, just about all videos are compressed before being uploaded to the internet. But striking the right balance between a small file size and a watchable end product is both an art and a science.
While experienced video editors can debate the various merits of different formats and lossless vs. lossy compression, for most web videos, there’s no need to get quite so technical.
In fact, if you’re using Biteable (and we hope you are!) you’re already in good shape.
Videos made with Biteable are already compressed to the current industry-standard level of 627 kb/s with a resolution of 720p, which is ideal for online sharing.
This means your downloaded videos will maintain high image quality while staying as small as possible. They’ll be quick to upload to YouTube and will stream smoothly for visitors to your website.
However, if you want to compress your video file size even further, you have a number of options.
A video compressor is a piece of software that reduces your video file size by removing details in the data. There are lots of different codecs (that’s short for coder/encoder) which are used to compress video files for different formats or programs. MPEG-4 (mp4) or WMV (Windows Media Video) are two you might be familiar with. But they all work in one of two ways.
Lossless compression works by eliminating redundant information and is not typically used for the web. It’s more commonly used by professional editors who want to share video files with each other without losing quality.
Lossy compression, on the other hand, noticeably removes detail. You can, however, still use a lossy method to compress an image or audio file quite a bit before most people will notice much of a difference.
But if you compress a file over and over again, you’ll definitely start to notice a decline in quality (think pixelation and muddy-sounding audio.) So it’s always a good idea to keep a master version of your uncompressed video, just in case you ever want to convert it to a different format or do more editing on it.
Most video compressors are also video converters. These allow you to convert a video from one file type to another, while also offering control over the final output size.
We should note that many editing programs, as well as default programs like QuickTime also typically offer different file formats and resolution/bitrate options. A video compressor is usually a better way to go, however, as they will usually allow more control over the final result.
These online video compressors run in your browser, so there’s no bulky software to download. If you only need to compress videos occasionally, an online video compressor should be just fine.
This free online video compressor allows you to convert from one video file type to another, and compress videos for a smaller file size.
With CloudConvert supporting 218 file formats, you can convert practically any file type you can think of into any other one.
If you need to compress video on a Windows machine, you have a few good options.
With over 93 million users, this Windows-only free video compressor is a popular option. It offers several different ways to reduce video file size, including multiple codecs, resolutions, and frame rate options.
Though the free version of this tool is fairly limited, the pro version offers a number of great features to help you compress video files quickly.
As we mentioned above, Apple’s default video program QuickTime does offer some tools to help you compress video files. But if you need a more robust video compressor, these are two good options.
This free video compressor has no limitations and supports hundreds of video inputs, outputs, and devices.
Available for Windows and Mac, Wondershare’s premium video converter promises 30x faster speed and more than 1000 supported formats.
Anyone who creates or shares videos online needs a decent video compressor. Depending on your video, you can opt to reduce file size by changing to a smaller size format, adjusting settings like frame rate, bitrate, or resolution or cropping/trimming your video’s length or size.
All of these tools will enable you to compress video in some of these ways, and most support all of these video compression methods.
The choice comes down to your system, budget, preferred formats, and how much control you want to have over optimization settings.
Of course, if you don’t need that level of control, or don’t want to spend the time, you can always rely on Biteable to compress your videos to the perfect level for high-quality viewing and reduced file size without you having to worry about a thing.