Create Facebook videos that get all the likes with the Biteable video maker. Engage followers and grow your business.
Did you know?
Facebook has over 8 billion video views per day. — TechCrunch
How to make Facebook videos in a snap
Facebook video creates interest
Facebook makes it easy for you to get in front of the people you want to sell to. To get a video campaign up and running in no time, the Biteable video maker is your best friend.
So where do you begin?
Tried and tested templates
You don’t have to be an advertising mogul to make a Facebook video with impact. Biteable’s crack team of digital marketing experts have studied successful Facebook ads and created templates based on what they learned, and you can reap the rewards. All you have to do is select one from our library and tune it to your brand.
Everything from the clips, colours, and text in the Biteable video maker is editable, so you can tweak your Facebook video exactly how you like.
Small cost, small effort, huge reward
The good news: Uploading video ads to Facebook is cheap and easy, even letting you choose your demographic so it gets to the people who’ll be interested in the product or service you’re marketing. For such a minimal investment, you can increase the exposure of your brand tenfold.
The great news: You don’t have to fork out thousands of dollars to make an ad. You can make Facebook ads using Biteable’s video maker, and if you like what you see, you can upgrade your membership to remove the watermark. Did we mention how quickly you can make an ad?
Tips for making your Facebook video shine
The question shouldn’t be if you’ll make video ads for Facebook, it should be how. Biteable’s video maker turns a daunting task into a fun one, helping you craft an unforgettable and effective Facebook video that will pique interest where you want it.
A sizzling start
An attention-grabbing intro is essential for a successful Facebook video. Think about your brand and the problem your product or service solves. Create a bond with your potential customers by telling them how your product will make their lives easier. Couple that with some big effects and punchy scenes from our library, and you’ll have people smashing that Like button faster than you can eat a bag of popcorn at a movie marathon.
Lean and mean
Just because you can upload lengthy videos to Facebook doesn’t mean you should – in fact, you’d be surprised to know that your video is way more likely to generate interest by keeping it short and shareable. We’re talking around 30 seconds long.
Think about the most viral videos of the past decade. You’d be hard-pressed to find any that are over a minute long. Keeping your video short and sassy means you’ll get to the point sooner and people will be more likely to stick around to the end. And that will drive them to like your page and become a supporter of your brand.
It takes us around 20 minutes to create a video [with Biteable]. We've broken all our website traffic records and product sales have increased by 110% over the past 30 days.
Optimizing your Facebook video for best results
Once your winning Facebook video is done, there are a few extra things to take care of before you upload it. These quick steps will go a long way to making your Facebook video the best it can be.
It’s the little things
Optimizing your Facebook video for the right audience is easy. Select the objective for your video (if you want to paint in broad strokes, select ‘Brand Awareness’) and select the demographic – you can be as specific or as broad as you like. Now add a short, clear, and descriptive title that tells people what your video is about at a glance. Then choose a thumbnail (choose the most eye-catching frame you can find) and add relevant tags so it comes up in searches for similar topics.
You can even add captions in various languages for international audiences!
Make it stunning without sound
About 85% of Facebook videos are watched without sound, and the last thing you want is to take up precious seconds with a message asking people to turn their sound on (they usually don’t). Make sure your Facebook videos are layered with text and/or subtitles if there’s dialogue so the message isn’t lost.
Animated text is a brilliant way to catch the viewer’s eye. Biteable has a team of in-house animators creating amazing, colourful, and playful scenes you can use in your videos. Check out some of our animated templates here.
You can never learn too much about Facebook video
If you’re still hungry for more tips and tricks on crafting the perfect Facebook video, the Biteable blog is a five-course meal and will teach you everything you need to know.