Make stunning Facebook videos in a spare few minutes

Make Facebook videos that generate interest through the roof with the Biteable video maker. Engage your dream followers and rake in the likes.

What style of Facebook video do you want to make?

A Facebook video ad
Make a video ad that gets viewers stopping their scroll and paying attention to your brand.
A Facebook announcement video
Announcement videos are a great way to keep customers up to date on your product or service.
A Facebook engagement video
Get the conversation going with your viewers and bring new customers into the fold.
A Facebook cover video
Make an impression the moment someone visits your page with a captivating cover video.

Whip up your Facebook video in a snap

  1. Pick a video template that represents your brand.
  2. Log into Biteable or sign up for free.
  3. Customize your template however you see fit, or if you’re feeling creative, start from scratch.
  4. Once you’re happy, export the video and upload it to use in your Facebook ad campaign.
  5. Buy yourself a nice dinner. You deserve it.

Getting started

Facebook video creates interest

Did you know? Did you know?

1.4 billion people log into Facebook every single day.

Facebook makes it easy for you to get in front of the people you want to sell to. To get a video campaign up and running in no time, the Biteable video maker is your best friend.

So where do you begin?

Tried and tested templates

You don’t have to be an advertising mogul to make a Facebook video with impact. Biteable’s crack team of digital marketing experts have gone to the effort of studying successful Facebook ads and creating templates based off them, so you can reap the rewards. All you have to do is select one from our library and tune it to your brand.

Everything from the clips, colours and text in the Biteable video maker is editable, so you can tweak your Facebook video exactly how you like.

Small cost, small effort, massive reward

The good news: Uploading video ads to Facebook is cheap and easy, even letting you choose your demographic so it gets in front of consumers who potentially have interest in the product or service you’re marketing. For such a minimal investment, you can increase the exposure of your brand by tenfold.

The great news: You don’t have to fork out thousands of dollars to make an ad. You can make Facebook ads using Biteable’s video maker absolutely free, and you can choose to upgrade your membership later if you want to remove the watermark. Did we mention how quickly you can make an ad?

The basics

Tips to making your Facebook video shine

So the question shouldn’t be if you’ll make video ads for Facebook - it should be how. Biteable’s video maker turns a daunting task into a fun one, helping you craft an unforgettable and effective Facebook video that will pique interest where you want it.

A sizzling start

An attention-grabbing intro is essential for a successful Facebook video. Think about your brand, and the problem that your product or service solves. Create a bond with your potential customers. What problem does your product or service solve, or how will it make their lives easier? Couple that with some big effects and punchy scenes from our library and get people smashing that Like button faster than you can eat a bag of popcorn at a movie marathon.

Lean and mean

We’re not talking about a prime cut of steak. Just because you can upload lengthy videos to Facebook doesn’t mean you should - in fact, you’d be surprised to know that your video is way more likely to generate interest by keeping it short and shareable. We’re talking around the 30 second mark.

Think about the most viral videos of the past decade. You’d be hard-pressed to find any that are over a minute long. Keeping your video short and sassy means you can get to the point sooner, meaning people will be more likely to stick around to the end and will drive them to liking your page and becoming a supporter of your brand.

It takes us around 20 minutes to create a video after defining the script. The layout is intuitive and no special training is needed. The likes on our Facebook page have increased dramatically since we started posting videos. We've broken all our website traffic records and product sales have increased by 110% over the past 30 days.

Zina
A more-than-satisfied customer

Pro tips

Optimizing your Facebook video for best results

Once your winning Facebook video is out the door, there’s just a few extra things to take care of before you upload it. These quick steps will go a long way to making your Facebook video the best it possibly can be.

It’s the little things

Optimizing your Facebook video for the right audience is easy. Select the objective for your video (if you want to paint in broad strokes, select ‘Brand Awareness’) and select the demographic - you can be as specific or as broad as you like. Now add a short, clear, and descriptive title that tells people what your video is about at a glance. Then choose a thumbnail (choose the most eye-catching frame you can find) and then add relevant tags so it comes up in searches for similar topics.

You can even add captions in various languages for international audiences!

Make it stunning without sound

About 85% of Facebook videos are watched without sound, and the last thing you want is to take up precious seconds with a disclaimer to turn sound on (hint: that doesn’t usually work). So make sure your Facebook videos are layered with text and subtitles if you have speakers in your scenes so the message isn’t lost when people watch without sound.

Animated text is a brilliant way to catch the viewer’s eye. Biteable has a team of in-house animators creating amazing, colourful, and playful scenes you can use in your videos. Check out some of animated templates here.

Further reading

You can never learn too much about Facebook video

If you’re still hungry for more tips and tricks on crafting the perfect Facebook video, the Biteable Blog is a five-course meal and will teach you everything you need to know.

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