Make thumb-stopping social media videos with Biteable's video maker

Make social media videos that turn viewers into followers. Use Biteable’s online video creator to kick your social page into overdrive in minutes.

What do you need a social media video for?

To promote something
Make a promo that people watch from start to finish. Start with this template and generate interest in no time.
To announce something
Want to share something special? Use this template to spice up your business updates and get people excited.
To engage with followers
If you want to drive conversation with your audience, this template is the way to go (it’s also great for bringing in new audiences).
To spice up your page
First impressions count. When people land on your Facebook page, show them something they won’t forget with this template.

How to make videos for social media

  1. Log in to Biteable or sign up for free!
  2. What sort of video do you want to make? We’ve got a template for it. Pick one to get started.
  3. Now the fun begins. Add scenes, upload your own content, and edit the text to suit your business.
  4. Export your video and save it someplace special.
  5. Upload your video to your social media feed and watch the views roll in!

Getting started

Social media video marketing skyrockets your brand

Social media is the best way to put your best business foot forward. No matter what market you’re in, there are over 1.4 million people logging into Facebook every day.

There’s a huge market to tap into, and Biteable makes it easy to create content people will love.

Do it yourself

No need to hire a team of marketing experts to figure out your next social media strategy. We’ve got you covered. Biteable’s video maker is so easy that anyone can use it – on your mobile, tablet, or computer. This means you can make social media videos on the train to work or on the couch at home.

Flexibility is the name of the game. You can test our video maker for free. Make and download as many videos as you like. If you like what you see, upgrade to a Premium membership to remove the watermark.

Don’t smash your piggy bank

The biggest social media brands in the world can easily spend millions of dollars on slick, professional productions for their advertising campaigns. With Biteable, you don’t need to scrape together your life savings to make professional-looking videos. Set your social media feed ablaze with content that dazzles.

All it takes to get started is an internet connection and a few minutes of your time.

This Biteable delight levelled up my whole game! I just created my first two videos and am ecstatic!

Alison, enthusiastic video maker

I love it! So easy to create beautiful videos for my client to use in social media and advertising.

Rebecca, video-making genius

The basics

Create videos for social media, fast

Putting a social media video together with Biteable is easier than eating a whole box of popcorn at the movies. Don’t get us wrong – whatever you decide to make will look fantastic – but with a little bit of consideration, you can make social media videos that will turn visitors into supporters.

Start with a template

What sort of social media video do you want to make? Our social media templates are a great place to get started. We’ve got a team of marketing experts who know social media inside and out. They’ve designed these templates to engage viewers and win audiences.

What do you do from here? Whatever you want! Delete scenes you don’t want, add new ones, throw in your logo, add your own colors and music, and customize just about anything else you can think of. If you really want to get the job done fast, just change the text and throw in your logo, and it’ll be ready to go in minutes. It couldn’t be easier.

Make the theme consistent

Biteable has a few easy tools you can use to make your social media video consistent with the rest of your brand. Just about every aspect of the animation and text can be customised to fit your brand. Maybe the music isn’t right? Add your own (just make sure it’s licensed or royalty-free!) Colors not working? Change them to your brand colors.

Looking fancy isn’t the only reason to take this extra step: it’s a great way to create brand association with your audiences. From the start, you want people to know they’re watching a video made by you.

Consider different types of video

Viewers might start getting tired of your content if you continue to post the same type of video. Don’t just stop after that promotional video – start thinking about other ways you can engage your audience. For instance, you could try…

  • Listicles
  • ‘Did you know?’ videos
  • National holiday or event videos
  • Brand announcements
  • …and many more!

The options are limitless, and we have templates that cover all the bases. The more videos you have, the more opportunities you’ve created to bring in new viewers and customers.

Pro tips

Polish your social media marketing video like a diamond

Congrats, you’re a social media marketing pro. You’ve got the video looking slick, it’s on-brand, and you’ve got killer creative that gets people coming back to your brand again and again. So where do you go from here?

It’s time to get under the hood and think about what makes a good social media video tick. And, like everything else Biteable, it’s easy and will only take a few minutes.

Target your audience

Who is your core audience? Think about the people who are most involved with your brand and try to write your social media videos in a voice they’ll connect with. Do they want something laugh-out-loud funny, or would they prefer content that takes itself a bit more seriously? Only you can be the judge.

Facebook has a bunch of great tools (and many more you can learn about in our Facebook lab) that can track your key demographics, the location, age, and gender of your page visitors, and a whole heap of other invaluable information that will help direct your creative.

Experiment for the best results

Rome wasn’t built in a day, and neither will the perfect ad campaign (actually, some of them are). It’ll probably take a few videos for you to figure out what works best with your viewers and what doesn’t (our Facebook lab has a section on analytics that will help with interpreting results).

Look over your data. Are a whole bunch of people switching off your video before the introduction is over? Maybe you should look at making it significantly shorter. Is there a particular scene people are sticking around for? You’re onto a winner. Don’t be afraid to experiment – that’s how you’ll create a successful social media video campaign for your business.

Further reading

More social media video marketing tips

If you’re hungry for more, the Biteable blog is chock-full of tips and tricks from social media experts who know how to make videos that work. Check out some of the handy articles below.